what's
a blog?

FREE whitepaper

Download What's a Blog PDF

quick facts

  • *Learn what a blog is
  • *Discover what type of companies and individuals blog
  • *Get the answer to why you should blog
  • *Find out how to get started getting your own blog
a blog is your best solution for quality & affordable marketing

A blog is basically a website that publishes your content (text, images, video, audio) dynamically and in sequence. Whereas a regular website is a collection of web pages, a blog website is a collection of individual blog posts that can either contain just text and perhaps an image like a newspaper article, or in many cases bloggers publish just videos (vlog) or just images (photo blog) in each post. Check out the official Poles Apart Design blog, The WordPress PAD. Notice that each post in our blog has a date and the most recent post is at the top. In a sense, a blog is like a database driven online newspaper since the articles are chronologically published, and all articles are automatically archived.

The difference between a regular website and a blog (and a blog-powered website such as Poles Apart Design) is the software (a database driven content management system, or CMS for short) behind it that allows:

  • Easy updating, categorizing, uploading images, video and other content
  • Adding dynamic elements such as forms, analytics, image galleries and much more
  • Visitor interactivity through features like commenting and social bookmarking
  • and much more….

Websites without content management systems require a lot of work on the site developer’s or the site owner’s part. That can be challenging if you don’t have the programming skills necessary.

A blog, on the other hand, especially a WordPress blog, is built with and for ease of use, archiving tons of data, and allowing for seemingly endless flexibility in enhancements in functionality and design. You can publish anything on a blog from articles, to images, to press releases, to videos, to audio, etc. Whatever a website without a CMS can do, a WordPress blog can do much better. Also, a blog is a quick, cheap and powerful marketing tool that allows endless capacity to engage your site visitors to interact with you, learn about you and what you have to offer them.

Learn more about blogging, including Why You Should Blog, Who Blogs? and How and Where You Can Go to Get Started Blogging by downloading and reading Poles Apart Design’s What is a Blog FREE white paper.